Marketing and Brand Management Bachelor of Arts (with Honours) - BA (Hons)
Course Overview - Marketing and Brand Management Bachelor of Arts (with Honours) - BA (Hons)
A degree that equips you with analytical and practical skills for a career in marketing strategy, brand management, sales or marketing research in business.
Based on essential marketing principles, our degree in marketing and brand management provides the skills and knowledge you need to start your marketing career. Modules taught include strategic brand management, brand communications, consumer behaviour and culture, and marketing data analytics.
You will have the opportunity to work on live briefs and gain practical experience during your studie...
A degree that equips you with analytical and practical skills for a career in marketing strategy, brand management, sales or marketing research in business.
Based on essential marketing principles, our degree in marketing and brand management provides the skills and knowledge you need to start your marketing career. Modules taught include strategic brand management, brand communications, consumer behaviour and culture, and marketing data analytics.
You will have the opportunity to work on live briefs and gain practical experience during your studies to enhance your employability prospects. Our digital marketing suite, for instance, provides the authentic experience of working in a marketing or advertising agency. It’s perfect if you’re taking part in a group project, as you can bounce ideas off each other using the latest interactive Mersive software.
Students graduating from this programme can take up positions including marketing manager and brand manager in multinational companies.
Looking to transfer from another university?
We welcome applications from students wishing to transfer into year 2 or 3 with prior degree level study from another institution.\
Please note that the information on this page is for the full-time 3-year course and any accreditation(s) listed will only be available for eligible students completing the full course. The modules available for transfer students will depend on an individual’s previous study.
Find out more on our Transfer students information page.
What you should know about this course
* Study at our beautiful Greenwich campus, a UNESCO World Heritage Site
Course Information
3 option s available
Some courses vary and have tailored teaching options, select a course option below.
Course Details
Information
Study Mode
Part-time
Duration
6 Years
Start Date
2027-09-01
Campus
University of Greenwich (Greenwich Campus)
Application Details
Provider Details
Codes/info
Course Code
A68-J33
Institution Code
G70
Points of Entry
Unknown
Entry Requirements
UCAS Tariff
We accept A Levels, T Levels, BTECs, AAQs, Access to HE and all other qualifications with UCAS Tariff points.
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Fees and funding
| Region | Costs | Academic Year | Year | |
|---|---|---|---|---|
| Channel Islands, England, Northern Ireland, Wales, Scotland, Republic of Ireland | £9,790 | 2026/27 | Year 1 | |
| EU, International | £17,975 | 2026/27 | Year 1 |
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