International Fashion Business

From trends to trade: explore the global fashion industry, gain insights into international markets and build creative and business skills for a dynamic career in fashion.

If you're passionate about fashion, business and global trends, get the skills, insight and industry knowledge to launch a career in the international fashion market, from brand management to buying and retail strategy.


• Learn how fashion brands grow, market and operate worldwide.



• Explore sustainability, innovation and digital trends shaping the industry.



• Get hands-on experience for a fast-moving career in fashion buying and management.



Why you should study this course
• Ranked 8th for Fashion and Textiles



• Explore global fashion markets through modules focused on international branding, buying and retail strategy.



• Gain practical experience by working on live industry projects and case studies as part of your assessed coursework.



• Enhance your global outlook with the option to study or work abroad through our international exchange and placement opportunities.



• Learn from staff with experience in fashion marketing, brand development and international business (staff may be subject to change).



• Access specialist facilities, including trend forecasting tools, digital marketing software and resources within Coventry University's creative hub.



Where our graduates work
Previous alumni from our suite of fashion courses have undertaken placements at companies including Francesca Casrellano, MR MARVIS, Ralph Lauren, Common Objective, BStyle Studio, Adidas, Karl Lagerfeld, Sainsbury’s TU, The Future Laboratory, Calvin Klein, POP Magazine, Vogue, Iris Van Herpen, WGSN and Bottle Blonde.

Please visit our website for the most up-to-date information.

Coventry University, part of Coventry University Group, is a modern, globally connected university with a mission to create better futures. Founded in 1843 through innovation and enterprise, they continue to work closely with industry to equip their graduates with the real-world skills and creative thinking they need to make a difference.

Coventry is also a Top 5 Student City in England (QS Best Student Cities Index 2026), and they guarantee accommodation if you apply through Clearing. With campuses across Coventry, London, Scarborough, Dagenham, and Greenwich, you can choose to study where it suits you best.

They're rated overall Gold in TEF 2023, recognising the quality of their teaching and student experience. From academic and wellbeing support to their Phoenix+ programme of employability activities and dedicated Success Coaches, they’re with you every step of the way.